SYDNEY'S LEADING INDEPENDENT DIGITAL MARKETING AGENCY.
SOCIAL MEDIA MARKETING & MANAGEMENT AGENCY
At Soup Agency, we specialise in turning your investment into measurable success. Unlock your brand's full potential with the experts in paid social media advertising. Get your secret recipe today, and schedule a FREE strategy session.
WE'RE RESULTS DRIVEN.
IMPROVED RETURN ON AD SPEND (ROAS)
PER LEAD (CPL)
INCREASED ONLINE SESSIONS
SOCIAL MEDIA MARKETING SERVICES.
RESULTS-DRIVEN DIGITAL STRATEGY.
We are a metric and performance-focused social media marketing agency, combining audience segmentation with optimisation strategies to deliver business outcomes. Our team won’t distract you with vanity metrics, we’re interested in real conversions and real growth for your business.
Our experts monitor and track all social campaigns to optimise to the best performing ads, so you can be sure your dollars are going the distance.
CONTENT CREATION & DEVELOPMENT
The Soup team will help you create interactive, quality content that grabs your audience’s attention. We specialise in Facebook, Instagram, LinkedIn, Pinterest and Tiktok Ads and combine decades of experience with a finger on the pulse of the digital world. Grow your following and bring your brand voice to life through fun, engaging content online.
At Soup, we don’t just copy and paste or rely on strategies two years out of date, we design content and ad copy tailored to your brand tone and platform to ensure that each ad campaign is targeted at the right audience. We’ll help plan, design and execute the perfect content to make sure your brand stands out amongst the noise.
WHAT WE OFFER
INCREASE YOUR REVENUE WITH SOCIAL MEDIA MARKETING.
Meet the creators for your next campaign.
Start advertising on TikTok and we will help you find the perfect influencer to promote your brand.
Source talent on the TikTok creator marketplace to tap into TikTok’s exclusive first-party insights on audience demos, growth trends, best-performing videos & more.
GAIN ACCESS TO TIKTOK CREATOR MARKETPLACE
SOMERZBY'S ONLINE SALES SKYROCKETED TO 12x ROAS WITHIN THE FIRST 3 MONTHS.
Somerzby is an online pet store, a leading provider of luxury pet supplies in Australia. We've implemented a tailored social strategy that drove a significant ROAS of 12 within the first 3 months. Over the 2 years, SOUP has successfully executed ongoing campaign optimisations and fresh creatives to maintain a healthy ROAS.
12x Return On Ad Spend (ROAS)
+23% Website traffic MoM
Service Meta Ads
ARE YOU READY TO SCALE YOUR BUSINESS?
Get in touch for a FREE Strategy Session with our Social Media Specialist today.
How does PPC marketing work?Bid on keywords that are relevant to your brand, industry and product. Google’s algorithm will show your ads to the customers who are actively searching for what you offer. The best part? Only pay when someone clicks on your ad. First (or any) impressions don’t count here.
Why should I choose Soup as my PPC ad agency?We don’t make promises we can’t keep, and we don’t use cookie-cutter solutions either. Our dedicated Google ads specialists and account managers are here to listen and serve your business. We’ll take into account your budget, conversion targets and tailor a paid search strategy that works. We’ll keep you updated on performance metrics and rank improvements regularly. Lastly, we’ll provide tailored recommendations and optimisations to allow you to keep seeing the results you’re after. Most important of all, we care about your business and its growth. We have strong relationships with our clients and will consistently work with you to develop and optimise campaigns to achieve your KPI targets.
What do I need to get started on Google ads?We’re here to do the heavy-lifting. Let us know the results you’re looking to achieve and targeted KPIs. We’ll partner with you to strategise, build and launch your campaign from end-to-end. Unsure if Google ads are for you or how to get started? Soup offers a free, non-obligatory digital marketing audit to tailor a marketing strategy that’s right for your business.
How much budget should I allocate to advertise on Google ads?Google charges advertisers only when a customer clicks on your ad, so you can be certain you won’t be pouring dollars down the drain. Our Google ads specialist will partner with you to find a budget that’s appropriate for your business goals and current situation. At the end of the day, you have full control over how much you want to spend, and you’ll never spend more than what you’re comfortable with.
What results can I expect to see from paid search advertising?Whether you’re looking to drive traffic, sales, increase brand visibility or generate leads, our paid search specialists can help you achieve your business’ targeted results. We’ll provide forecasted metrics as part of our marketing proposal, but results can vary based on the competitiveness of your industry, budget and goals. Speak to one of our Google ads specialists for a tailored proposal.